5 Shades of Private Color

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1. #4c4949

   

   Private Black Color

   Private Black is a mid-dark charcoal with a warm, slightly red cast, the grey of a leather wallet after years in a back pocket. At #4c4949 the red leads by only three points, so daylight flattens it into neutral charcoal while lamplight warms it back up.

2. #f3ebd9

   

   Private White Color

   Private White V.C., the Manchester coat maker founded in 1912, honors Private Jack White’s Victoria Cross in its name. Private White color (#f3ebd9) holds a warm tailored cream. Navy and tan leather draw out the heritage mood.

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